Techlene helps companies drive digital transformation by helping them combine digital and traditional data to gain a competitive advantage. We provide a 360-degree view of the consumer, enabling companies to predict new revenue streams, anticipate product trends and popularity, improve customer retention rates and optimize investment decisions.
Techlene's customized roadmap is designed to move clients across the analytics maturity quadrant, allowing us to grow with our customers as their digital acumen increases. By setting up Centres of Excellence we can demonstrate significant ROI on analytics spend from day one.
At Techlene, we believe that Business + Data + Math = Business Insights.
When it comes to marketing analytics, Techlene has possibly the largest body of work and experience. We are recognized as leaders in Digital and Marketing and often work as exclusive partners to our customers in this area. Our Big Data expertise allows us to look for insights in large, complex digital data from multiple disparate sources, including web.
Social media, for example, offers a large panel of consumers and the opportunity to listen-in to natural conversations that are not influenced or boxed in any way. This gives marketers the opportunity to understand consumer preferences and consumption patterns, faster and on demand. It also exposes them to a greater depth and breadth of conversations, providing them with valuable context as well as unexpected relations and preferences that could influence an entire marketing campaign.
Business analytics plays a crucial role in formulating ways to improve business strategies, operations and make smart business decisions that lead to a competitive advantage. Organizations accumulate massive amounts of data from business operations, social interactions, sensors etc. Techlene helps companies harness the power of this big data, to build automated solutions and provide insights that lead to a sustainable advantage.
Our business analytics and big data insights have helped companies improve efficiency, reduce costs, increase competitiveness and effectively trade off risk against available opportunities.
Risk analytics and management is crucial to the long term success and sustainability of businesses. Organizations in the past have relied heavily on the opinions of leaders at the business unit level to monitor, assess report and mitigate risk. However it is virtually impossible for a person to have an enterprise level view of risk spanning across different departments within the business. This is where risk and fraud analytics play a vital role. It brings together many strands of risk across the organization under a single umbrella enabling better understanding and management of risk.
Techlene helps organizations identify and mitigate risk real-time, thereby reducing its negative impact. In addition, it helps financial organizations manage risk in their everyday activities effectively.
By big data analytics to improve supply chain efficiencies and planning is becoming increasingly important in a global market. By streamlining the supply chain and enabling real-time decisions, companies can significantly reduce costs as well as improve inventory management. Supply chain analysis information can also help predict and forecast demand allowing for a first mover advantage ideal from the sourcing of products to in-store delivery.
Techlene helps companies forecast demand, increase margins, manage inventory more efficiently and manage logistics efficiently thereby reducing cost.